If you own your own company and have yourself a website that needs more traffic from more customers, then you might want to look into online advertising. With that you may also want to consider being on as many websites as possible, to draw traffic to your website to possibly look at your items for sell.
To best figure out what advertising affiliate to select, do a search using Google and another search using Bing, do three searches of three totally different topics, click the top three results in each search engine and pay close attention to what company is used to supply advertisements to the pages you landed on.
In the end you have looked at 27 pages of the 27 pages one advertising company should show up more than the rest. Usually you can tell what advertising company they use by looking around the border of the images, Some of Google’s ads you may have to wave your mouse over them to see who it is that is used for the affiliate program.
What ever Affiliate program you see the most of, use them.
I prefer to use Google Adwords for the people and companies I build websites for, simply because Adwords is owned and ran by Google. If you do a search in Google, typically the top three links in search results, will be paid results through Adwords. This gets the resulting website more attention than a site that is not listed in the top three.
You would not believe how many people do not know that.
Bing does the same thing, with the search results. but so far I have not found a way to advertise bing ads on my website. This of course reduces the number of websites available to display your ads. Just the opposite with other affiliate companies, most other affiliate companies do not have their own search engine. If they do, I have never heard of it.
If you have no idea how to find the sites related to the ads, typically you can click on the “Advertise here” link and that will take you into the account creation, and just select to not just advertise on that page. Customize your whole ad display yourself and you should be fine. With Google ads you can just go to adwords.com that will take you to the account set up.
Now you can try the low budget advertising affiliates if you just do not have enough to spend. it would probably be in your best interest.. Kinda. Google’s fees are more than competitive and their system is pretty well worked out to prevent people from scamming the advertisers. Some of the other sites have pretty loose protection plans for the customers. Ever get a million pop ups? They have never been Google pop ups.
Facebook ads work great if you are selling nice looking sun glasses, or shoes or rims. After that, Facebook ads are worthless and cost way to much for very little results. People on Facebook are not looking for anything other than chatting with their friends. People in search engines, are looking for something. Although Facebook Contextual advertising, is a pretty close second to Google Contextual advertising. Now that is the best creation that Google ever had. Want to target customers? Make sure your ads are in relation to the content on the website they are at. So use your tags well.
There is a horrible downside to Facebook ads, is that there are far too many click farms that frequent Facebook who are there just to click ads of any product that is not the product their company is promoting. What this means is that every click on Facebook ads that you have displayed, costs you money. When enough clicks happen you run out of money and another ad takes it’s place. Eventually the product that the click bank is advertising becomes a more dominant ad. Facebook used to be a great place to market your product, but those days are long gone unless you have the money to buy the services of a click farm. Which most of us do not.
Here’s a video that somewhat covers how Facebook ads are worthless
Here is a definition of a click farm.
Here is an idea how the advertisers work.
Good luck.
Tag: contextual advertising
Comparing Two Affiliate Programs To Adsense.
WidgetBucks – I gave the company a go to see what they can do for my income. I have to say. Not much. After two months of having them on my site, it showed no traffic, no clicks. Nothing. So I left it alone for a month or so longer. I increased the rate of my content, increased the value of my content. Waited the whole month and did not log in to watch my income there flat-line. after that month had passed I tried to log in, and it refused my email address and my password. Now i don’t want to make the assumption that they finally made a profit from me and banned my account or something, because the ads surely continued to update.
But after that I had to do a search in my self constructed toolbar and found some scary results for the word “scam” So to be fair I had to do an alternative search in hopes of positive results. Seems there are plenty of results for both, so I am indecisive enough to say, I will not bother signing up again.
Crazy enough, I never got an email telling me I was banned or kicked out.
Google Adsense – for two years straight I made really amazing fantastic money. Adsense was the place for the little guy to go and make money doing online the things he loves doing. Exactly what I do. I was making a really good average. Never once would I game the system because the money was to good. I did them a favor by getting their ads out to the targeted public, and they did me great for making good ads that were relevant to the content I was writing about. Their contextual content is most reliable, and so correct in targetting markets related to site content.
They decide they are going to take over some buggy company that no virus scanner liked (no names sorry, check your history lol) and post some claim about the value of a click, and suddenly on I am seeing 1 cent for every ten dollars I used to see. I am seeing 1 person crawl my page in their tools area, while in my administration area of my website hosting service I am seeing over 200 people. They remind me of another advertising company that was sold a couple years ago, to some obscure brand, just before they got sued for gaming their customers.
So i used google to see what that is all about . Here are the pros and here are the cons. Probably not smart that I used google to do that search, maybe I should have used bing.
I think these final days of Google being top, has gone to their heads, they forgot the little guy. I have since removed myself from their services. It seems a tad bit fishy to me.
AdBrite– These people are everything that adsense used to be. These people are everything that we used to wish Google was. They have page view counts identical to what my webhost shows. I love these guys and I do recommend you use them. They have a fair pay rate and they do what you need them to do.
Of all the companies I have tried through the past 16 years of internet content, adBrite is the number one choice for me today. Down side is it is a manual content set up, it’s not going to magically scan your page and know what ads to display, you have to select the topics. So a ranting website may change topics so often that the ads might not work well. One topic and it’s easy and aces.
but hey if you know something that compares or have an opinion on the subject that I or other readers of this site need to know, let us know, post it to us in the reply section down lower. it’s free and you do not have to create an account. I welcome comments and a difference of opinion.
Example of an Ad (ok it’s a real ad):
